From the collection of harmful discarded waste to the exploitation of its true potential, we are committed to give it a second life and to contribute to a circular economy where it generates value once more.
One simple mission: to eradicate waste by reintegrating it into society in the most efficient way possible.
Waste, plastic or otherwise, accumulates on beaches and coastlines for several years before inhabiting the oceans permanently.
This is the reason behind the phenomenon known as "missing plastic". Millions of tons of plastic haven't yet reached the oceans and are currently living between land and sea on beaches around the world. This is our opportunity to act.
This will happen through partnerships with hotels, local authorities, property developers or international organisations.
We're collecting abandoned plastic through partnerships with hotels, local authorities, property developers and international organisations.
We're working with local partners to re-use and recycle waste and plastics. That includes recycling professionals, experts in repurposing and artisans in search of materials.
Whilst handpicking is required for hard to reach places, there are hundreds of kilometres of coastline littered with all sorts of waste.
With our background in robotics, we plan on testing the limits of existing machinery and bring in the latest innovations to rid our beautiful beaches of all that pollution.
West Africa, to begin with. We have strong roots there and the rapid development of the region is posing the same environmental threats we've witnessed everywhere else.
Our focus is on connecting all waste left behind by the current system back into the economy. At the end of the day, there is no such thing as waste. Only wasted opportunities.
Changing the industry is crucial. And so is changing the hearts and minds of everyone in order to induce systemic change.
We're creating a book to educate children and parents alike. Mainstreaming the 2030 Agenda for Sustainable Development remains one of the biggest hurdles to widespread adoption.
The SDGs are a complex topic (and dare we say "story"?) that needs to be broken down to its core fundamentals: life on Earth is in jeopardy.
Our way of life is destructive and simply unsustainable.
For people to care, one key ingredient is needed: emotion.
Spending time with family in a relaxed way, without feeling like we're at school, is key. Stories connect with our primal selves and were always a tool for survival.
They are the most effective way to disseminate shared values and induce behaviour change.
This means that first and foremost we want the children (ages 2-6) - and their parents - to care deeply about the story and its protagonists before we can begin the educational phase.
The book is currently scheduled for launch in Autumn 2021.
NOTE: TOO EARLY FOR THIS SECTION? IF SO, I CAN HIDE IT FOR NOW
A serial entrepreneur and rising luxury hospitality manager, Marc is simply passionate about putting everything that makes you special at the service of the project at hand.
As an innovation manager with a background in robotics and AI, Edouard focuses on helping companies to develop strategic innovations by transforming ideas into added value for products.
A digital strategist, Dario has been working in London for 8 years, helping start-ups and charities grow their online visibility by crafting innovative digital campaigns and strategies.
Oops! Something went wrong while submitting the form
1 rue de Stockholm